How To Get Good Deals On Flights
02 January 2026
Getting good deals on flights comes down to timing, flexibility, knowing where to look and letting the bargains come to you rather than chasing them blindly. In a world where more than 4.5 billion passengers flew globally in a single year, airlines are constantly adjusting prices to fill seats, and that creates opportunity for travellers who know how the game works.
How To Secure Good Deals On Flights
Understand How Flight Pricing Really Works
Airfare pricing is not fixed, fair or logical. It is dynamic, reactive and driven by algorithms that respond to demand, competition, seasonality and even how often a route is searched.
Prices can rise and fall several times a day, and the cheapest fare is often gone long before most people even realise it existed. This is why looking at flights once, deciding they are expensive and giving up is almost guaranteed to cost you more in the long run. The key is understanding that cheap flights are not rare, they are just fleeting.
Be Flexible With Dates And Destinations
Flexibility is the single biggest lever you can pull to unlock cheap flights. Flying a day earlier or later, choosing a nearby airport or being open to destinations rather than fixed on one place can slash the price dramatically.
Some of the best deals appear on routes you were not actively searching for, often because an airline has dropped prices to stimulate demand or compete with a rival. If your mindset is "I want to go somewhere" rather than "I must go here on this date", you are already ahead of most travellers.
Avoid Peak Travel Psychology
School holidays, bank holidays and summer weekends are when demand is highest and deals are scarcest. Travelling just outside peak periods can make a shocking difference to price.
Late spring, early autumn and mid week departures are often sweet spots. The same logic applies to booking time. Contrary to popular belief, there is no universal best day to book flights. What matters more is avoiding last minute panic buying and being ready to book when prices drop unexpectedly.
Know The Difference Between Cheap And Good Value
A cheap flight is not always a good deal, and a good deal is not always the lowest price you have ever seen. A genuinely good deal is a fare that is significantly lower than the normal price for that route and time of year.
This is why context matters. Without knowing what a route usually costs, it is impossible to recognise a bargain when it appears. Many travellers overpay simply because they do not realise how far prices have fallen compared to the norm.
Act Fast And Do Not Overthink It
The best flight deals do not hang around waiting for you to finish your coffee. When prices drop sharply, availability is limited and can disappear within hours. If a deal fits your rough plans, book it.
Most airlines now offer a 24 hour cooling off period or flexible change options, which reduces the risk. Hesitation is one of the most expensive habits in travel. The people who consistently fly for less are not luckier, they are quicker.
Use Incognito Mode Wisely But Do Not Rely On It
There is a persistent myth that airlines raise prices because you keep searching the same route. While pricing is far more complex than simple tracking, clearing cookies or using incognito mode can help avoid confusion caused by cached data.
However, it will not magically unlock cheaper fares on its own. The real savings come from spotting price drops, mistake fares and flash sales, not from trying to outsmart the browser.
Think Beyond Direct Flights
Non stop flights are convenient, but they are often more expensive. Being open to one stop routes, especially on long haul journeys, can lead to huge savings. Sometimes the difference is hundreds of pounds for the same end destination.
Similarly, flying into a major hub and taking a separate onward flight can work out cheaper, particularly in regions with strong low cost carriers. A little extra effort can go a long way.
Let The Deals Come To You
Manually checking flights every day is exhausting and ineffective. The smartest travellers let deals find them. This means tracking prices across multiple routes and being alerted when something exceptional appears.
Most people miss the best fares simply because they were not looking at the right moment. Automation beats obsession every time.
Key Takeaways
Getting good deals on flights is not about secret hacks or endless searching, it is about awareness, flexibility and timing. Airlines release bargains all the time, but only a small percentage of travellers ever see them.
This is where Secret Flight Club makes the difference. By monitoring fares around the clock and alerting members when genuinely great deals appear from their local airports, Secret Flight Club takes the hard work out of finding cheap flights and puts you in the best possible position to travel more while spending less.